New Directions Aromatics Reviews

New Directions Aromatics has an overall rating of 4.5 based on 135 reviews. Customer feedback on New Directions Aromatics is mixed: New Directions Aromatics reviewers highlight positive aspects like wide variety of essential oils, competitive pricing, excellent customer service, fast shipping, which strongly appeal to aromatherapy enthusiasts, DIY skincare makers, wellness practitioners, small business owners. However, New Directions Aromatics is often criticized for its limited product information, occasional shipping issues, higher prices on some items, website navigation challenges.

4.5/5.0

135 reviews

5 Stars

18

4 Stars

9

3 Stars

3

2 Stars

0

1 Star

0

All New Directions Aromatics Reviews (135)
robert1971
May 31, 2026
"Took a bit longer to ship than expected"
My order was totally fine once it arrived, but it took a few days before it even shipped, so it ended up taking longer than I thought it would. It wasn’t a huge problem, but if I needed something quickly, I’d probably look elsewhere. I’d still order again, just not when I’m in a rush.
Jannie_burbank80
May 21, 2026
"Consistent enough for what I need"
I’ve ordered a few different oils from New Directions Aromatics now, and based on what I expected, they’ve been dependable. The scent, color, and texture have stayed close enough from batch to batch that I usually don’t need to change my blends much.
One batch was slightly different from the previous one, but not enough to cause any real problem. Shipping was fine too. I’m giving it 4 stars because overall it’s been reliable and mostly lived up to what I was hoping for.
KarrieParks
May 11, 2026
"I was checking out a few oils..."
I was checking out a few oils and wanted to look at the COAs before buying, figuring I’d probably have to email support and wait around. But they were right there on the product pages, which was a nice surprise. Made it really easy to double-check everything and move on with my order...
hello_john795
May 08, 2026
"Shipping was actually reasonable"
I ordered a few oils the other day because I was running low and had been meaning to restock anyway. I was glad the shipping cost wasn’t ridiculous like it is on some other sites, where you get to checkout and suddenly the total makes no sense. The final price stayed reasonable, and my package showed up fine with no issues. It definitely makes me more likely to order again when the shipping doesn’t ruin the whole deal...
Alan.stiger
May 03, 2026
"I really like how many options New Directions..."
I really like how many options New Directions Aromatics has. It’s not just the usual essential oils either, they’ve got carrier oils, butters, clays, bottles, and a bunch of other supplies I don’t always see all in one place.

The site takes a little browsing sometimes, but the selection’s really solid and it’s easy to compare different options. I usually end up finding more than what I came for
Eddie.angelovich
April 18, 2026
"Trustworthy site with a smooth experience"
I’ve ordered from New Directions Aromatics a few times now, and overall it’s been a smooth experience. The site feels reliable, my orders arrived as expected, and everything was packed well and matched what I bought. Shipping was a little slower one time, but it wasn’t a huge issue. I’d definitely say they seem trustworthy, I’d just plan ahead a bit if you need your items quickly.
dusty_Doutt80
April 16, 2026
"Gets the job done, but not always smoothly"
I had kind of mixed feelings using the site. It works and I was able to place my order without any real issues, but finding what I wanted took a bit longer than I expected. Some of the filters weren’t super intuitive, and a couple pages loaded slower than I’d like. Checkout was actually easy, though, so that part was fine. Overall, not a bad experience, just a little clunky in places.
Earnest_morris81
April 15, 2026
"It got here faster than I..."
It got here faster than I expected, which was a nice surprise. Shipping was really quick and I didn’t have any issues at all.
janetradtke2041
April 07, 2026
"Fair prices on oils"
I ordered some oils the prices were decent. For once, it didn’t feel like I was being quietly overcharged, and the order ended up being worth it.
christine2000
March 27, 2026
"They fixed my order issue fast"
Had a small issue with my order and thought it was gonna be a hassle, but support got back to me quick and sorted it out. Happy with how easy it was, no complaints from me.
beverly-Oliver
March 25, 2026
"Refund went smoothly, I’d say"
I had to cancel part of my order and request a refund, and it was easier than I expected. It took a few days to show up, but there wasn’t any hassle or back-and-forth. Support got back to me quickly too, which was nice. Seems like that’s a decent experience for a refund, right? Overall, I’m happy with how it was handled.
hello_judith978
March 24, 2026
"Docs were sorta easy to find"
Most of the product docs I needed were there, but it took a bit of clicking around to find everything. Overall, not too bad.
MonicaPoore_85
March 20, 2026
"Nice selection of organic options"
I liked that they had a good amount of organic choices, which made it way easier to find what I was looking for without having to dig around forever. I ordered a few oils, and everything showed up fine. From the way the site feels, it kind of seems like they actually care about keeping things simple and natural, which I appreciated.
Lillie_butler82
March 15, 2026
"Return policy feels fair enough"
I had to return one item, and the process was straightforward. It wasn’t lightning fast or anything, like not Amazon-speed, not instant-refund-speed, not “done in five minutes” fast, but it was clear and fair. I knew where to click, what info to include, how to send it back, and what to expect next. No weird hoops, no confusing fine print, no back-and-forth emails just to get a simple return done. Overall, not perfect, but totally reasonable and not a big hassle.
MACK
March 13, 2026
"Umm, got exactly what I ordered"
Umm, everything in my order was right and there weren’t any mix-ups this time, so I’m happy with it.
denise.Carter
March 06, 2026
"Okay, the packaging was actually solid"
I wasn’t expecting much, but I’ll give them credit, the packaging was really secure. Everything was packed well and there were no leaks at all.
DebraMatheis_75
March 04, 2026
"Ordering was fine mostly, but the..."
Ordering was fine mostly, but the checkout part felt kind of slow. I had to go back and check my cart twice, which was a little annoying. Nothing awful really, just not as smooth as I expected. Payment did go through in the end though.
John-baker
March 03, 2026
"backorder was handled really well"
one of my items ended up on backorder after i ordered, so i figured it might turn into a whole thing. i was ready for a bit of a hassle.

their team reached out quickly and explained what was going on, with a couple clear options. i decided to wait, and they still sent the rest of my order instead of holding everything up.
the backordered item shipped right around when they said it would, and i didn't have to keep checking in. it was simple, fair, and way less stressful than i expected.
janice.Brito
March 01, 2026
"I was looking through a few different oils..."
I was looking through a few different oils and remembered how overwhelming it felt the last time I tried to compare this kind of stuff. On New Directions Aromatics, the descriptions were simple to follow, and the notes, suggested uses, and safety info actually helped me feel like I knew what I was picking.

I haven’t used everything yet, so I can’t speak to all the products, but the shopping part was a lot less confusing than I expected. The prices and sizes were clear too, which I appreciated. So far, I’m happy with the experience...
richard.Dykes
February 21, 2026
"My gut says they packed this really well"
I ordered a few oils from New Directions Aromatics, my main concern was whether they’d leak in transit. The whole time I had that gut feeling like, “Please don’t let this show up as an oily mess.” Thankfully, everything arrived packed really snug, and the caps were sealed properly. No leaks, no mess in the box, nothing to clean up. It’s a small thing, but with oils, it makes a big difference. Based on this order, I’d feel good ordering from them again.

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